What action options does Valid Email Checker offer for ConvertKit? (Tag / Unsubscribe / Delete)
ConvertKit is the one exception to the standard action set. Where every other integration offers Keep, Unsubscribe, and Delete in the dropdown next to each result category, ConvertKit gets Keep and Unsubscribe only. The Delete option is silently removed because ConvertKit's API does not expose subscriber deletion — there is no endpoint to call. Setup context lives in the ConvertKit integration guide.
How each action behaves on ConvertKit
- Keep — Valid Email Checker writes nothing back to ConvertKit. The subscriber remains exactly as they were. Their tags, custom fields, and sequence membership are untouched.
- Unsubscribe — VEC calls the ConvertKit API to switch the subscriber state to Cancelled (ConvertKit's label for unsubscribed). The subscriber stays in the account, retains all tags and custom fields, but no longer receives any broadcasts or sequence emails.
Default settings on ConvertKit
The defaults shift slightly to account for the missing Delete action. The Disposable default flips from Delete (the standard) to Unsubscribe, since Delete is not available.
| Category | Enabled by default? | Default action |
|---|---|---|
| Invalid | Yes | Unsubscribe |
| Disposable | Yes | Unsubscribe (Delete unavailable) |
| Catch-all | No | Keep |
| Unknown | No | Keep |
| Risky | No | Keep |
The cleanup panel also displays a blue info banner at the top reminding you: *"ConvertKit only supports unsubscribe. Unsubscribed contacts will be marked as Cancelled and won't receive emails."*
What ConvertKit preserves on Unsubscribe
- All tags stay attached. Cancelled subscribers keep every tag they had at the time of cancellation.
- Custom fields are preserved.
- Sequence and form data is retained for historical analytics.
- Subscription source (which form, which sequence) stays on the subscriber record.
Why the title says Tag/Unsubscribe/Delete
The title parenthetical mirrors the industry shorthand used by other verification tools. Valid Email Checker honestly reflects what is available — only Keep and Unsubscribe show up in the ConvertKit dropdown. This is documented up front in the ConvertKit integration guide and surfaced again in the cleanup modal so you never get a surprise.
The Risky category on ConvertKit
Risky bundles risky, spamtrap, and role_account. With Unsubscribe as the only meaningful action, the right move is to enable Risky with Unsubscribe — spam traps in particular hammer your ConvertKit deliverability, and unsubscribing them protects your sender reputation while keeping the audit trail intact through the Cancelled status.
Use the list selection guide to pick a smaller tagged group for the first run and verify the action plays out as expected before committing on the full subscriber base.
Related questions
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